Internal data |
Transactional data
(Production, Product,
Quality, Sales & Costs)
|
Internal surveys |
Corporate data |
Internal documents
(words, pdf, excel)
|
emails |
|
External data |
Consumer / Customer
data
|
Sales data |
Industry/Trade data
|
Competitor /
Environment data
|
Unstructured data from
internet: web sites, blogs, forums, news
|
emails |
SMS texts |
|
|